Have you heard? I recently Co-Founded Quantified Commerce with my partner Ryan Andreas. Ryan and I have had the opportunity to sit down with multiple media outlets and share some of our industry insights. Check out our latest Press Features.
I recently shared my insights on the Benefits of an E-Commerce Model with the Economic Times. In the article, I shared how the internet boom is taking off in India, leading retailers to opt for more of an e-commerce business model than traditional distribution models, especially now that the internet boom is taking off in the more rural parts of India.
In this post on Business Insider, I share how my native land, India, favors a cash on delivery (COD) payment method which is causing an uphill battle for e-commerce companies. I cited facts including that 83% of Indian consumers prefer COD to credit or debit card purchases. This makes it hard for e-commerce companies because it takes significantly longer for funds to get to retailers, as well as, costing retailers additional fees.
In this post I share with PC Mag my insights on the growing beauty e-commerce industry in India. I noted that India has become a hub for beauty e-commerce with beauty and wellness becoming the fastest growing category in online retail. I noted that surprisingly, in India, men shop three times more than women. I also noted how my company, Quantified Commerce, has been building brands in the beauty space for men. I also noted that it is important to show people, rather than tell them about beauty products when marketing the products to your consumer base.
I shared with Chandigarh Metro my thoughts on if India is truly ready for electric cars. In a bid to help curb India’s pollution problems, India’s Energy Department set a goal to only sell electric cars by 2030. Currently only 1% of Indian’s drive electric cars. In this post, I stated that the goal may be too ambitious given the shoddy infrastructure.
In this piece, I share with Brandwire how a major issue facing the logistics industry in India is fragmented logistics. This leads to inefficiencies in the Indian logistics market due to a lot of smaller players in the market and no larger ones. Recently, the Indian government announced a new tax initiative to help overcome some of the problems of fragmented logistics. In the piece, I stated that with the tax initiatives and companies like Quantified Commerce, India may finally overcome the issues faced by fragmented logistics
In another piece with the Economic Times, my managing partner at Quantified Commerce, Ryan Andreas, shared how advertisers are opting move away from traditional video platforms in favor of Facebook video ads. Ryan stated that this was due to advertisers being able to reach a particular demographic at a significantly lower price. He used one example in which a company spent only $250 on a Facebook video ad and it reached over 100,000 people, with nearly half of them engaging in the content.
In this piece in Gizmobox, Ryan Andreas explores the use of drones in India for delivery services. Amazon recently announced plans in the US to utilize drones for the delivery of products; however, US regulations have pretty much halted this. In India, however, regulations are more lax in regards to drones. Amazon has filed a patent in India to use drones to deliver packages to customers in 30 minutes or less. In the article, Ryan shares that drones could be away to bypass the shotty infrastructure and logistics in India.